Comparison
Inmo Kit Media or a design or AI tool: who puts in the hours
You can do it yourself. The difference is who puts in the hours: with a tool you do, piece by piece and format by format. With the kit you send us the photos and receive every finished piece.
How long it would take you to do it yourself
These are the pieces of a real example kit and the time we estimate an agency takes, on average, to make each one on its own.
| Piece | Estimated time |
|---|---|
| Horizontal video | 2 h |
| Reel | 1 h |
| TikTok / Shorts video | 45 min |
| Video for status updates | 30 min |
| Video in English | 45 min |
| Photo retouching | 1.3 h |
| Carousel | 45 min |
| WhatsApp card | 30 min |
| Portal description | 30 min |
| Description in English | 20 min |
| YouTube title and description | 25 min |
| Social media texts | 30 min |
| Emails and GIF | 1.3 h |
| Property page | 2 h |
| Video for Google | 30 min |
| Total | Over 13 hours |
This is Housiders' estimate of the average time an agency takes to make each piece on its own, not a measurement. The pieces in each kit may vary.
Side by side
| What we compare | A design or AI tool | Inmo Kit Media |
|---|---|---|
| Who does the work | You or someone on your team. | Our team, with a person in charge of every piece. |
| Time you put in | The hours of editing, retouching and writing every piece. | Sending the listing link or the photos and the logo. |
| What you receive | Whatever you build with the tool, piece by piece and format by format. | Every piece finished for portals, social media, WhatsApp and email, with your agency's logo. |
| Languages | You translate and review them. | English and Spanish as standard; you choose the languages. |
| Review | You do it. | One review included, in under 48 h. |
| Cost | Whatever the tool costs, plus your time. | €79 + VAT per property, no lock-in. |
| Turnaround | When you have the hours. | 24–48 h from when we receive the photos. |
When each one suits you
A tool, if…
- You want to learn to do it yourself and have hours to spend on it.
- You need content that doesn't come from a specific property.
The kit, if…
- You have properties to market and your hours go on listing appointments, viewings and calls.
- You prefer to receive finished, reviewed pieces.